Erica Murdock
Managing Partner
Erica began her career at Blue Cross Blue Shield of Michigan before transitioning into digital health, having most recently held the role of Chief Operating Officer with Hurdle Health. A former founder and seasoned digital health operator with over two decades of experience, Erica excels at early-stage healthcare startups, GTM strategy, and operations.
Education
- Bachelor of Science in Movement Science from the University of Michigan
- Master of Science in Kinesiology and Exercise Physiology from the University of Michigan
Location
Lansing, MI